In this webisode we interview John Sackrison, director for the auto show who tells us why Orange County is unique and provides attendees the “ultimate” experience.
According to Sackrison, Orange County is one of the most robust automotive areas in the nation; the county alone has sold more cars than 24 other states.
The 2011 OC Auto Show also hosted several world debuts, including the 2012 Honda CRV Concept, 2012 Acura TSX Special Edition, 2013 Lexus GS 350, and some of the most exotic vehicles in the market.
During the OC auto show attendees can not only touch and sit in their favorite vehicle, but learn about their latest features and, take a test drive At this year’s auto show, about 40 new models were available to be driven including the newly redesigned ’12 Volkswagen Beetle.
Jeep made an impression of the crowd by installing a special off-road course… inside the showroom! Camp Jeep, allowed driver to navigate challenges and put the vehicle to the test, right on the floor of the OC Auto Show.
Allowing customers to test drive vehicles during the auto show may help boost sales for automakers. According to Sackrison, over 26 % of auto show attendees buy a vehicle in the next 12 months. Customers feel more confident about their next vehicle choice after seeing them all in one single location.
Attendance for the 2011 OC Auto Show hit an increase,32.5% from last year! Which could have a big impact on the industries bottom-line.
We want to hear from you! Did you attend this year’s OC Auto Show? What was our favorite vehicle there?



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